Introducing NÁIA CENTO – A Milestone for Hallestam Design
At Hallestam Design, every bag we create carries a story. But some stories are more than just chapters – they're milestones. And today, we're celebrating one of those unforgettable moments with the release of NÁIA CENTO – our 100th handcrafted bag.
Yes, one hundred.
From the very first stitch to this defining creation, Hallestam has been built on passion, precision and the quiet power of handmade craftsmanship. And for bag number one hundred, we knew we had to do something different. Something bold. Something that would not only mark this moment but define a new direction.
A New Shape. A New Chapter.
NÁIA CENTO is not just a new bag. It's a new silhouette – a shell-shaped dream inspired by the ocean and sculpted with elegant curves. We wanted this design to break from tradition while staying true to our signature: timeless craftsmanship and attention to detail. The result is a shape that's both nostalgic and modern – structured, yet soft. Feminine, yet powerful.
What's in a name?
The name NÁIA CENTO tells its own story.
NÁIA, inspired by the Spanish word for water nymph or flowing water, captures the spirit of movement, femininity, and quiet strength – all central to this design.
CENTO, Italian for one hundred, honors the journey it took to get here: every sketch, every sample, every finished piece that led up to this milestone.
Together, these words become more than a name – they become a statement.
The Debut Edition: Deep Purple with Golden Soul
For the launch of NÁIA CENTO, we chose a rich, luminous purple – a color that feels regal, deep, and just a little mysterious. Paired with golden hardware and delicate, sea-inspired details, it brings to life the elegance and playfulness of the ocean – a perfect match for the bag's organic curves.
This first version is just the beginning.
More shades are coming. More new silhouettes are on the horizon. But today, we celebrate this one – the one that marks a hundred. The one that dares to be different.
Why This Bag Matters
In a world of fast fashion, Hallestam Design believes in slow creation – in the time, care, and creativity it takes to make something by hand. NÁIA CENTO represents not only our 100th design but the hundreds of hours of work, heart, and hope behind every bag we make.
This milestone is for everyone who has followed our journey, carried our bags, and supported our craft.
And it's for what comes next.
Which Color Should She Wear Next?
As NÁIA CENTO prepares to arrive in more shades, we'd love to hear from you.
What color would you love to see her in next?
Let us know in the comments, or connect with us on Instagram @hallestamdesign.
Thank you for being part of our story.
Here's to the next hundred.